Melissa is a brand I never found very interesting, funny or cute maybe, but nothing I could ever think to buy. I am not fond of plastic shoes even if I have to admit I own two pairs of Marni plastic sandals that someone has given to me years ago. Nevertheless I must say that Melissa has changed a lot in recent years, both in communication than in style, they are promoting more and more interesting collaborations with international designers and they manifest an Eco side that deserves all my respect.
The last week I was invited at Corso Como 10, my favorite place in Milan where to spend time dreaming to buy all the compelling pieces they sell; the gorgeous concept store has been the place for the presentation of the new collection designed by Gareth Pugh for Melissa. I witnessed a very interesting event rich of graphic explosions with stripes and stars that welcomed me in the shop while Gareth was wandering in the entrance hall from an interview to another.
The British designer has proposed two different pieces, the more classic ballerina “open toe” which Gareth has simply decorated with his patterns, and the “Aileron”, a brand new sandal that takes inspiration from Scottish architectural shapes (The Armadillo in Glasgow). Although Melissa has already collaborated with several other brands such as Vivienne Westwood, Gaetano Pesce, Jean Paul Gaultier and Jason Wu, Gareth Pugh has a special and closer relationship with the Brazilian brand, in fact they have provided shoes for his second show. I think the designer has done a very good job, along with the pairs of Gaetano Pesce these are the ones I prefer more.
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This is one of the reason why I’m fond of German fashion designers, both because one of my best friend is a very talented fashion designer based in Berlin, but also I really love the minimalism with which these creatives just find fashionable and comfortable solutions. This introduction is in fact aimed to present you Miroike, a duo based in Berlin who learned fashion with the redhead wizard of London’s rebels Vivienne Westwood. Ramiro Calderon Alvarado and Ulrike Siedel have given an answer to those who like me, are always uncomfortable of going out with high heels (even if believe me, I’d really love to).
They proposed this new line called Zip Shoo, where some revolutionary models can be unzipped and transformed into flat based shoes. Of course the line is not perfect for all the outfits and events, but it is a first step on solving some vertigo problems; in this way you don’t need to bring ballerinas with you anymore (as parachutes for unlikely heights), just bring a bag for your interchangeable heels.
By the way, after writing this post, I forced myself to wear my favorite Nicole Brundage shoes to go to Gareth Pugh opening at Corso Como 10 (my next post), but no one could suspect I had a pair of flat boots hidden in my backpack, (just in case). Following some pics of the amazing clothes and shoes collection, the only weak point of their last work are the bags that are completely iconsistent in my opinion if compered to the style of the other items.
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Although it’s four weeks I’ve not been around the city (I’ve been resting by the sea to regain energy and be ready for the 50th Milan design week), two days ago I ended up attending an opening in Corso Como 10, my italian favourite concept store. It was actually the vernissage of another happening held in the first floor of the stunning shop (a design exhibition I’m going to talk about in the next weeks).
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The beautiful presentation of Tim Walkers works
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