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Let there be Discipline

Detroit-based electronic music artist and photographer Jimmy Edgar wearing Discipline T-shirt illustrated by Sandra Chi

Detroit-based electronic music artist and photographer Jimmy Edgar wearing Discipline T-shirt illustrated by Sandra Chi

British photographer Dean Chalkley wearing Discipline t-shirt with the logo of the brand

British photographer Dean Chalkley wearing Discipline t-shirt with the logo of the brand

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Inspired by 1981 sinlge track of the Throbbling Gristles, Discipline is not just a fashion brand. The influence of that great period of experimentation and pure mixture of music and fashion, lead by Andy Warhol’s Fabric, is the peculiarity of this young italian brand, record label and booking agency.
Born in 2009 in Bari, South of Italy, by the sinergy of Barbara Laneve, fashion designer, Marino Bombini, tailor and graphic designer and Gaetano Antonacci, music producer, Discipline grew in popularity over Europe, thanks to the eclectic and multidisciplinar activity of the group. They promote concerts and dj sets and they’re correspondent for Italy of Filep Motwary blog Un Nouveau Ideal http://unnouveauideal.typepad.com/ .
Indie rock italian band Too Young to love and their record “Vault of Heaven/Down to the Infinity” are another creature of Discipline, which made it possible to get into the distribution of Rough Trade (London) world’s mecca for the purchase of music.

Matrioska

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